
Good Buzz
Rebrand
Made and brewed in Tauranga, New Zealand, Good Buzz has been naturally fermenting their organic kombucha the traditional way since 2014. With a focus on inspiring summer every day, Good Buzz offers a range of delicious fruity flavours – have fun, feel good, be healthy, one booch at a time.
Balancing the fun and playful aspects of the Good Buzz brand with the health and wellbeing benefits of the product, our approach was to bring to life the idea of perpetual summer through the Good Buzz wave – a wave of flavour, a wave of wellness, a wave of fun. Keeping a light, clean & crisp element to the design kept things simple, bold & fun, and reflective of the energy that drives Good Buzz.




“The Good Buzz wave – a wave of flavour, a wave of wellness, a wave of fun”







OOH Campaign
Playing on NZ humour and ‘kiwi-isms’, the “It’s the real one” tagline focuses on a key selling point - their kombucha is a ‘real’ kombucha not made from concentrate

